Monday, December 16, 2019

Can Luxury Brands Adapt to a Direct-to-Consumer World?

Three years ago, when Coral Chung and Wendy Wen were gearing up to launch Senreve — a handbag line catered to working professionals — they were urged by advisors, by industry veterans who were experts in the traditional fashion and luxury space to partner with Barneys New York for their debut. ...

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Can Luxury Brands Adapt to a Direct-to-Consumer World? posted first on http://fashionista.com

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