Hello and welcome back to the ongoing Abercrombie & Fitch revival, where sales remained disappointing as the brand continues to reposition itself as an iconic American casual luxury brand for the 20+ consumer. On Tuesday, Abercrombie & Fitch, the company, reported that ...
Abercrombie & Fitch’s Rebranding Strategy Has Yet to Translate to Consistent Sales posted first on http://fashionista.com
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