Close your eyes and think about what "the good life" means to you. From living out your days in a tropical paradise to becoming the next Chiara Ferragni, the possibilities are endless. Selling a carefree lifestyle is a compelling marketing tool, and no one knows that better than Shep and Ian ...
By Selling a Feel-Good Lifestyle, Preppy Brands See Consistent Success in a Trend-Driven Market posted first on http://fashionista.com
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