As common as the practice is, brands don't just align with influencers and celebrities on a whim. (Risk factors do exist, after all.) Just ask Lancôme, the iconic beauty brand that has held off on entering the entire world of influencer product collaborations altogether. That is, until it ...
For Its First-Ever Influencer Collaboration, Lancôme Debuts Lipsticks With Camila Coelho posted first on http://fashionista.com
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