"And Gen Z..." explains Manny Almeda, Fujifilm North America Division President for Imaging to us when asked about Millenials really being responsible for bringing back Acros film. "It's a shock to us also. We discontinued it because there was such a small demand." He continued to state that they don't believe that they'll be generating enormous demand for it, but that something just didn't feel right with Fujifilm's discontinuation of Acros back in 2018. Across 100 film was the last black and white film emulsion left in the Fujifilm portfolio of products until it was taken from us. The reason? Diminished sales.
Fujifilm Shares Why ACROS II is Coming in Only 100 ISO For Now posted first on http://thephoblographer.com
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