For decades, fashion consumers have been driven by a common desire to embody the sophisticated edge of a New Yorker, or the effortless je ne sais quoi of a French Girl™; but more recently, a slew of perhaps less glamorous locations have become central to brand building in fashion. One in particular ...
Selling the South: How Fashion Brands Are Cashing in On Southern Charm posted first on http://fashionista.com
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